End Hype: Product Entrepreneurship For Impact

Snap Mounts Kickstarter Product Launch to Amazon FBA

June 21, 2021 Callye Keen Season 1 Episode 73
End Hype: Product Entrepreneurship For Impact
Snap Mounts Kickstarter Product Launch to Amazon FBA
Show Notes

Sometimes, success is surviving long enough to experience it.

Sam and his co-founders had a simple, unique idea. Snap Mounts started in a garage with 3D printed prototypes. They grew into a 100k+ per month injection molded consumer product. 

Success was not linear. They stopped. They hit problems.

Sam shares powerful growth lessons from experience.

The Kickstarter Crowdfunding Platform

What does a successful product launch look like? 

Success does not always happen like the launch plan. Kickstarter helps get attention with the target audience. 

After the launch date, Snap Mounts did not stop. 

Changing Marketing Plans

Marketing a product is not a press release or running social media ads. A strong marketing strategy adapts to challenges.

iOS 14.5 changes to tracking means a new approach.

Expanding the Product Line

Product management is not static. Listening to customer experiences shows new products. Snap mounts shares how simple private label products increase revenue. 

Complexity does not equal value.

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